Description

October 28-29, 2025 – 2 days – Tempe campus – First Mover Pricing before September 8th, $2250 non-member, $1687 Tempe Chamber Members | Standard Pricing, September 9-20, $2600 non-member, $1950 Tempe Chamber Members | Late Enrollment, October 21-23, $3000 non-member, $2250 Tempe Chamber Members 

For the first time ever, the W. P. Carey School of Business has partnered with Influence At Work to bring this exceptional opportunity to learners: the Principles of Persuasion (POP)® Workshop. Join us to make every communication count.

This interactive workshop on the ethical applications of influence and persuasion is based on the renowned, groundbreaking scientific research of the titan, Dr. Robert Cialdini. Cialdini is the New York Times award-winning author of Influence, with over 7 million copies sold worldwide. Now, you can learn how and when to leverage these powerful principles for maximum results. These principles may seem deceptively simple, but it is the in-depth exploration in the POP® Workshop that reveals their extraordinary power.

Tempe Chamber Discount registration link: https://specialevents.asu.edu/cialdinipop?categoryid=5834631 Discount will appear at checkout.